A modern day American classic, Adrienne Vittadini launched her own lifestyle brand in 1979. With a European heritage and an American sensibility, Adrienne Vittadini balances elegance and practicality with a design sense that emphasizes distinctive prints, colors, and flattering silhouettes. The AV woman is sophisticated and sees fashion as a form of self expression. She’s stylish, unafraid to wear the latest prints, patterns and textures, but always keeps it simple and chic. She is brand loyal and has high expectations for design, quality and value. Her sophisticated style takes women from home to work to weekend leisure.